KILLER TIP: GIVE SOCIAL AUDIENCES A COLOSSAL BOOST
Did you know Google+ has been forecast to surpass the leading social network Facebook by May 2016?
Guest author +Imran Sq looks at some of Google’s most recent digital ad-format offerings – how Google+ and AdWords integration is changing the way businesses engage and interact with audiences online, what advertisers now see as a valuable paid click to their website and how direct links to social network pages can be displayed via the first page of Google search results right now.
Also see his mind blowing longer headlines trick used to take advantage of the recent ‘more organic’ (bigger, bolder, better) look of ads now!
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KILLER FUTURE TIP: TRACK SOCIAL AUDIENCES WITH QR CODES
The smartest thing you could do before you read +Imran Sq’s article is to hold a mobile close to your eye, switch the QR Scanner on and pretend you own Google Glass… then scan the code and live the future today.
Integrated marketing spend will see a 150% increase by 2016 but this investment predicted by Google can’t just be spent on the smart devices from 2013. Predict the next wave of ‘wink/gesture’ based online users and embrace them. Check the ground breaking QR creation tip (with analytics) and start populating your next-gen follower lists easily (put them into your infographic/articles)
Retailers using wearable tech and iBeacon/Hybris software will soon know who you are (social profile data retrieval) and what you wanted from a previous QR interaction. This is in addition to Nametag facial recognition offerings and Millennial Media proximity based targeting and includes the paired smart watch and phone ability.
Pin it for later: http://www.pinterest.com/pin/381539399653926703/
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